Client case · AI BLOX

An engine that reached one of the hardest audiences there is: investors.

AI BLOX builds modular edge-AI hardware — NVIDIA preferred partner, based in Belgium. Deals are large and sales cycles long, so volume mattered less than fit: fewer, stronger conversations with real decision makers. Starting with VCs.

Go-to-market blueprint · defined
3
ideal customer profiles
4
growth plays
2
systems to build
0
processes to improve
Defined with the founders · 4 weeks
01

The go-to-market blueprint

Before touching any tooling, we mapped the plan around AI BLOX's objectives and three ideal customer profiles.

  • The highest-impact growth plays, prioritised
  • The systems to build and processes to improve
  • Where the experts stay hands-on
AI BLOX's Attio CRM with intent scores and ICP fit per company
02

One clean CRM for the whole team

We set up their Attio CRM and built the pipelines — one clean system for the whole team, and the base orchestration for every outreach effort.

  • Enriched with web intent visits, social engagement and a full addressable-market analysis
  • Look-alike searches, filtered on the ideal ICP
  • Constantly deduped and cleaned
  • Pushed up by intent, so the best leads surface first
LinkedIn campaign performance: 38 connections accepted, 9 replies, 8 interested leads
Email sequence analytics: 255 sent, 30 replies, 15 opportunities
03

VC sourcing & outreach

We sourced 1,783 funds and filtered them down to 453 strong targets — one right contact per fund. Then we ran multi-channel campaigns across LinkedIn and email, with messaging reviewed by the founders. Warm conversations hand over directly to the CEO.

  • Sourced by investor thesis, portfolio overlap and sector focus
  • Multi-channel: LinkedIn connect, DM and cold email
  • Human-crafted messaging, reviewed with the founders
First-wave results

Proof, not promise.

1,783
funds sourced & filtered
453
strong targets
232
first-wave outreaches
31
replies
7
meetings
28.6%
reply rate on DM

The same engine, pointed at your audience.

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